Spectrends®
Spectrends®: MSS Module – Product Intelligence for the Automotive Market
More precision. More agility. More intelligence for your strategy.
The MSS® (Market Staff Support) module brings together strategic data on equipment content, technical specifications, and suggested retail prices of passenger and light commercial vehicles — both domestic and imported — sold in Brazil.
With MSS®, your team gains access to descriptive and comparative reports that support marketing, product, and market positioning decisions.
Compare versions and segments, align optional packages, reduce technical gaps, create virtual vehicle configurations,
explore segment benchmarks, review suggested prices from automakers, and access data that supports version structuring, package design, and competitive positioning.
Spectrends®: TPD Module – Real Market Prices for Strategic Decisions
Market pricing, no guesswork. Information that creates advantage.
TPD® (Transaction Price Database) is an exclusive database built on weekly research into the actual prices practiced in the Brazilian automotive market.
With TPD®, your team gains access to comparative reports that reveal trends, competitive positioning and strategic adjustment opportunities — all based on reliable, up-to-date data.